Jun 23, 2022
If you do any marketing at all, understanding the concept of micro lists will increase your sales!
It's predominantly used with geographic farming, but can also be applied with most any type of marketing -- whether it's past clients and sphere of influence, seller leads, etc.
Micro lists is a way of identifying key groups of prospects within a larger list, marking them as a micro group ("micro list"), and focusing specialized marketing specifically to them. It's an extremely powerful method of increase sales with minimal marketing costs increase.
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